YOU ALL AREN’T READY FOR THIS ONE… BUT WE’RE GOING TO GIVE IT TO YOU ANYWAY…
On March 31, 2022, we announced our partnership with Karl Jacobs– Yes, THE Karl Jacobs. Now is the part where you can squeal and do a lil’ happy dance.
@karljacobs Super excited to announce that I will be the brand new Creative Ambassador for Journeys!!! Wooo @journeys #journeyspartner ♬ Say So (Instrumental Version) [Originally Performed by Doja Cat] – Elliot Van Coup
As the new Journeys Creative Ambassador, Karl will collaborate with the team to plan and create content relevant to the gaming world.
You already know that we’re passionate about being an extension of the teen lifestyle, so it just makes sense that gaming is the next move for us. With Karl’s vision, we can create 🔥 content and interact with gamers and the gaming community in an authentic, interactive, and creative way – something we take seriously around here.
He may be the new kid on the Journeys block, but Karl is well versed in the gaming, social, and even fashion landscapes. He gained his following after being introduced as a part of MrBeast’s talent team and grew quickly into the beloved creator, streamer, and podcaster he is today. With more than 28 million followers across platforms, Karl plans to use is his relatable humor, understanding of the audience, and gaming skills to grow the Journeys brand.
We really can’t say it better than Karl himself so take it away, Karl!
“As the newly appointed Creative Ambassador for Journeys, I’m excited to combine my love for gaming, creativity, and fashion to introduce a new generation of gamers and people in general to the brand.”
Follow along to see what we’ve got in the works: